Content: The Swiss Army Knife of Crayon's Marketing Strategy with Ellie Mirman

This is a podcast episode titled, Content: The Swiss Army Knife of Crayon's Marketing Strategy with Ellie Mirman. The summary for this episode is: In the midst of any crisis many of us have been given the same advice: Look for the good. Seek out the silver lining. And while it can really feel impossible to see the positives in all that is happening right now, when we are speaking specifically about business and even more specifically about marketing, there are some glass-half-full things that can come from this time of crisis and uncertainty. Things we might even be able to carry with us after the crisis has passed. Today, we’ll hear from Ellie Mirman, CMO of Crayon. Ellie shares how she and her team are rethinking their marketing strategy, working together in this crazy time, and finding the silver lining in it all.